Free Instagram Engagement Rate Calculator
Use our free Instagram engagement rate calculator to see how well influencers connect with their audience.
Instagram Engagement Rate Calculator
Check engagement rate, average likes & comments for any Instagram profile.
What is a good Instagram influencer engagement rate?
Median Engagement Rate on Instagram
Average engagement rate by follower count (example benchmark values).
Follower count
Instagram Engagement Rate Benchmarks
1k–5k
5k–10k
10k–50k
50k–100k
100k–500k
500k–1M
1M+
High
> 6.16%
> 2.09%
> 1.27%
> 0.91%
> 0.93%
> 1.00%
> 1.08%
Above average
3.85 – 6.16%
1.13 – 2.09%
0.65 – 1.27%
0.43 – 0.91%
0.46 – 0.93%
0.51 – 1.00%
0.57 – 1.08%
Average
3.16 – 3.85%
0.88 – 1.13%
0.49 – 0.65%
0.32 – 0.43%
0.35 – 0.46%
0.39 – 0.51%
0.45 – 0.57%
Below average
1.85 – 3.16%
0.46 – 0.88%
0.24 – 0.49%
0.15 – 0.32%
0.16 – 0.35%
0.19 – 0.39%
0.22 – 0.45%
Low
< 1.85%
< 0.46%
< 0.24%
< 0.15%
< 0.16%
< 0.19%
< 0.22%
Data collected from Socialfy24